Andy Hodgson

Commander
DISC Type : D

CFO at Juro

London, England, United Kingdom

Overview

Andy Hodgson is a Chartered Accountant and London Business School MBA who specializes in helping high-growth technology businesses scale. He has led finance functions at major European scale-ups like Juro, Peppy, TIER Mobility, and Uber, focusing on strategic growth and operational efficiency.

He is an advocate for leveraging modern technology to build automated and scalable finance infrastructure, as demonstrated by his implementation of an AI-native tech stack at a previous company.

Personality Overview

Strong-Willed

Decisive

Impact-Driven

They like to stay in control of the negotiation or defining of the terms.  They prefer to move quickly, and expect the same from others. They are less concerned about the product and more about its potential impact.

Topics They Care About

High-Growth Scale-Ups
His career is defined by guiding high-growth tech companies like Juro, Peppy, and TIER Mobility through pivotal scaling journeys and fundraising rounds.
Modern Finance Tech
He champions the use of modern, AI-native tools, having proudly implemented a tech stack featuring Rillet, Ramp, and Sphere to automate financial operations.
AI-driven Automation
His work at Juro, a company focused on AI-driven contract automation, and his tech choices highlight his focus on leveraging AI for business impact.

Media Appearances

Andy has no verified media appearances

Work History

3-2025
CFO at Juro
7-2023 - 2-2025
CFO at Peppy
9-2020 - 6-2023
VP Finance at TIER Mobility
2-2016 - 8-2020
Regional Head of Finance - Northern & Eastern Europe at Uber
10-2015 - 12-2019
Partner at Venta Partners LLP

Education

2013 - 2015
Master of Business Administration (MBA) from London Business School
2006 - 2009
FCA from ICAEW

More Information

Social Presence :

Prographics :

Exp : 10 Location : London, England, United Kingdom Job Level : Leadership Designation : CFO at Juro
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Insights For Selling To Andy

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Speak about competitive differentiation that your product offers

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Do not spend too much time focusing on product tech or features
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andy is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Andy

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Andy move?

  • If convinced, they can reach decisions quite fast.
  • Can Andy take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Andy

Personality Compatibility


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