Andy Miller

Evaluator
DISC Type : Dsc

Performance Media Lead at Clever Zebo

New York, New York, United States

Overview

Andy Miller is a Freelance & Fractional Marketing Consultant specializing in Paid Media, Digital Strategy, and Analytics. He helps businesses drive growth through strategic partnerships and hands-on execution. He holds an Executive Certificate in Consumer Behavior from Cornell University.

Andy is driven by understanding people and building personalized connections. He is deeply curious about creative messaging and data-driven insights. He is also passionate about rethinking investment for sustainability and equity.

People often call him a leader, dependable, and highly capable.

Personality Overview

Hard To Convince

Thorough Evaluator

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Paid Media Strategy
As a Fractional Marketing Partner, he focuses on high-impact strategies and execution across digital channels, including comprehensive media planning and performance marketing.
Digital Growth
His consultancy, Click Catalyst Marketing, was founded to help startups and small businesses launch, grow, and scale their online presence.
Consumer Behavior
He holds an Executive Certificate in Consumer Behavior from Cornell University, indicating a foundational interest in understanding people.

Media Appearances

Click Catalyst Founder Andy Miller – How I Started Freelance Digital Strategist. Featured in Click Catalyst

See Now

Work History

11-2025 - 12-2025
Performance Media Lead at Clever Zebo
6-2025 - 1-2026
Media Strategy & Performance Marketing Consultant at Fraction Media Group
6-2024
Fractional Marketing Partner | Paid Media Expert | Freelance Digital Strategist at Click Catalyst
9-2022 - 6-2024
VP, Search Engine Marketing at Horizon Media
11-2020 - 9-2022
Group Director, Search Engine Marketing at Horizon Media

Education

9-2023 - 12-2023
Executive Certificate - Consumer Behavior from Cornell University
2008 - 2012
Bachelor of Science (B.S.) from Miami University

More Information

Social Presence :

Prographics :

Exp : 16 Location : New York, New York, United States Job Level : Junior Designation : Performance Media Lead at Clever Zebo
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Insights For Selling To Andy

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andy is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Andy

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Andy move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Andy take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Andy

Personality Compatibility


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