Aneesh Kumar

Critic
DISC Type : C

Founder at ColdForge

San Luis Obispo, California, United States

Overview

Aneesh Kumar is a Business Administration student at Cal Poly and the founder of ColdForge, an AI-powered outbound sales engine for SaaS companies. His experience includes B2B sales development at LeadRush Labs and internships at Cisco and Onix. He holds a HubSpot Content Marketing Certification.

He is passionate about leveraging technology to solve business challenges and scale innovative solutions from the ground up. His writings suggest a deep interest in sales philosophy, perseverance, and overcoming mental blocks like procrastination to achieve goals. He is interested in companies like Salesforce and Atlassian.

Unique fact: Aneesh founded an AI-driven sales automation company while still an undergraduate student.

Personality Overview

Objective Thinker

Critic

Information Seeker

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They like to take decisions independently and do not seek others' support often.

Topics They Care About

AI Sales Automation
As the founder of ColdForge, he is building an AI-powered outbound engine to replace outdated sales methods with precision-driven, automated outreach for SaaS companies.
SaaS Growth
His stated goal is to build solutions that fundamentally change how SaaS companies grow their revenue and scale their operations.
Outbound Strategy
His professional focus is on shaping the future of outbound sales, moving away from traditional methods toward more efficient, technology-driven approaches.

Media Appearances

Aneesh has no verified media appearances

Work History

6-2025
Founder at ColdForge
12-2025
Certified Business Partner at Saleshandy
11-2024 - 2-2025
B2B Sales Development Representative at LeadRush Labs
6-2024 - 9-2024
Sales Enablement Intern at ThoughtSpot
6-2024 - 8-2024
Sales Intern at Onix

Education

9-2023 - 3-2026
Bachelor of Science - BS from California Polytechnic State University-San Luis Obispo
8-2019 - 6-2023
Education details unavailable from Dublin High School

More Information

Social Presence :

Prographics :

Exp : 1 Location : San Luis Obispo, California, United States Job Level : Leadership Designation : Founder at ColdForge
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Insights For Selling To Aneesh

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Tell them what ROI they can expect

DONT's

  • Do not use very emotional or colorful language
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aneesh is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Aneesh

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Aneesh move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Aneesh take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Aneesh

Personality Compatibility


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