Angela Lee

Critic
DISC Type : C

Director, Head of Analytics at LiveRamp

San Francisco Bay Area, United States

Overview

Angela is a seasoned analytics leader with 15 years of experience driving strategic decisions through data. As the Director and Head of Analytics at LiveRamp, she leads business intelligence and data engineering, leveraging her MBA from the University of California, Berkeley to quantify objectives and deliver results.

Beyond her professional focus, Angela has demonstrated a commitment to family, having taken a career break for the birth of a child. Her continued interest in her alma maters, UC Berkeley and the Haas School of Business, suggests an appreciation for her academic and alumni communities.

Unique fact: Angela was a recipient of the Women in Technology Fellowship, where she was ranked in the top two for excellence and leadership in IT and Management.

Personality Overview

ROI Driven

Critic

Objective Thinker

They prefer to analyze logically and value objective facts over emotions.  They are quite likely to negotiate on pricing or other key terms. They like to take decisions independently and do not seek others' support often.

Topics They Care About

Agentic AI
Is attending the Agentic AI Conference in May 2025, showing a current interest in cutting-edge agentic frameworks, retrieval systems, and AI guardrails.
Data-driven Strategy
Her career is built on deciphering management objectives and using data-driven analytics to inform strategic decisions and achieve results.
Data Engineering
A core part of her professional headline, supported by a certificate of completion from a Data Science and Data Engineering Bootcamp.

Media Appearances

Angela has no verified media appearances

Work History

8-2025
Director, Head of Analytics at LiveRamp
11-2022 - 3-2025
Director, Enterprise Data & Analytics at Unity Technologies
6-2022 - 11-2022
Head of Corporate Data & Analytics at Unity Technologies
12-2020 - 6-2022
Corporate Analytics at Unity Technologies
8-2020 - 11-2020
Full-time parenting at Career Break

Education

2013 - 6-2016
Master of Business Administration (MBA) from University of California, Berkeley
2008 - 2009
Master’s Degree from Carnegie Mellon University

More Information

Social Presence :

Prographics :

Exp : 19 Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Director, Head of Analytics at LiveRamp
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Insights For Selling To Angela

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Tell them what ROI they can expect
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Angela is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Angela

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Angela move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Angela take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Angela

Personality Compatibility


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