Angela MacMaster

Inquirer
DISC Type : cd

Senior Consultant & Career Transition Coach, Talent Advisory at Royer Thompson

Halifax, Nova Scotia, Canada

Overview

Angela MacMaster is an ICF-accredited Executive and Career Coach with nearly 20 years of experience in senior HR roles. Through her firm, Angela MacMaster Coaching, she guides professionals through career transitions using a blend of practical strategy and neuroscience-informed tools. She holds an MBA from Saint Marys University and is a Certified NeuroTransformational Coach.

Outside of her coaching practice, Angela is deeply involved in her community. She recently joined the Board of Directors for the Centre for Entrepreneurship Education and Development (CEED) and actively supports local industries, such as her recent sponsorship of the Forestry Innovation Symposium. She is passionate about empowering diverse voices in the community.

Unique fact: Angelas approach is deeply rooted in science; she has completed a year-long advanced program in neuroscience and transformational coaching.

Personality Overview

ROI Conscious

Hard To Convince

Demanding

They respond well to confident salespeople.  They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Neuroscience in Coaching
Integrates neuroscience-based tools to help clients understand their patterns and navigate challenges with resilience. She is a Certified NeuroTransformational Coach.
Career Transitions
Her primary focus is coaching professionals and leaders through career shifts, organizational change, and personal growth to find fulfilling work.
Leadership Development
As a "Dare to Lead" trained coach, she helps current and emerging leaders develop their skills, emotional intelligence, and build collaborative teams.

Media Appearances

Angela has no verified media appearances

Work History

8-2022
Senior Consultant & Career Transition Coach, Talent Advisory at Royer Thompson
7-2022
Principal and Career & Leadership Coach at Angela MacMaster Coaching
11-2008 - 10-2021
Manager Recruitment & Retention, Talent Management, Human Resources at Dalhousie University
9-1998 - 11-2008
Management, Operational and Administrative roles at RBC Royal Bank

Education

4-2023 - 11-2023
Graduate Certificate in Executive Coaching from Royal Roads University
Masters of Business Administration (MBA) from Saint Mary's University

More Information

Social Presence :

Prographics :

Exp : 26 Location : Halifax, Nova Scotia, Canada Job Level : Senior Designation : Senior Consultant & Career Transition Coach, Talent Advisory at Royer Thompson
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Insights For Selling To Angela

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Stress on the business value that your product offers

DONT's

  • Refrain from asking too many questions
  • Do not give up if they are not convinced, try again with a different approach
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Angela is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Angela

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Angela move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Angela take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Angela

Personality Compatibility


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