Anirban Guha

Evaluator
DISC Type : Dcs

AVP Marketing at Narwal

Greater Hyderabad Area, India

Overview

Anirban has no verified overview

Personality Overview

Fast But Analytical

Thorough Evaluator

Hard To Convince

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Anirban has no verified topics they care about

Media Appearances

Anirban has no verified media appearances

Work History

12-2025
AVP Marketing at Narwal
5-2025 - 12-2025
Marketing Director at Coforge
7-2022 - 8-2025
Associate Director Marketing Communications at Cigniti Technologies (A Coforge Company)
3-2021 - 7-2022
Content Marketing & Communications Lead at Innominds
7-2019 - 3-2021
Marketing Campaign Manager at Columbus A/S

Education

2005 - 2006
PG from Jadavpur University
2002 - 2005
Bachelor of Arts from University of Calcutta

More Information

Social Presence :

Prographics :

Exp : 18 Location : Greater Hyderabad Area, India Job Level : N/A Designation : AVP Marketing at Narwal
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Insights For Selling To Anirban

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anirban is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Anirban

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Anirban move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Anirban take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Anirban

Personality Compatibility


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