Anna Ruiter

Enthusiast
DISC Type : i

Senior Director, Commercial Learning & Development at Invivyd

Northport, New York, United States

Overview

Anna Ruiter is a pharmaceutical commercial leader and the current Senior Director of Commercial Learning & Development at Invivyd. She has a proven track record of strategic planning and driving results at companies like Bristol Myers Squibb and AbbVie, and holds a Bachelor of Science from the University of Florida.

She has a history of building and expanding commercial teams, particularly within the field of Neuroscience, demonstrating her expertise in both established and startup company environments.

Personality Overview

Optimistic

Non-Confrontational

Amiable & Agreeable

They are generally friendly, so be careful when relying on their word.  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Commercial Learning
Leads commercial learning and development, holding senior director roles at multiple pharmaceutical companies including Invivyd and Bristol Myers Squibb.
Team Development
Actively involved in expanding teams and hiring for roles focused on training and talent development within the commercial pharmaceutical space.
Neuroscience Commercialization
Her recent senior roles at Bristol Myers Squibb and Karuna Therapeutics focused specifically on building out commercial and learning capabilities in the Neuroscience and Neuropsychiatry fields.

Media Appearances

Anna has no verified media appearances

Work History

6-2025
Senior Director, Commercial Learning & Development at Invivyd
7-2024 - 6-2025
Senior Director, WW Commercialization Learning- US Neuro Psych Learning at Bristol Myers Squibb
1-2024 - 7-2024
Senior Director, Learning & Development at Karuna Therapeutics
1-2023 - 1-2024
Director, Commercial Training at Iveric Bio
9-2021 - 1-2023
Associate Marketing Director at AbbVie

Education

1993 - 1997
Bachelor of Science from University of Florida

More Information

Social Presence :

Prographics :

Exp : 6 Location : Northport, New York, United States Job Level : Senior Designation : Senior Director, Commercial Learning & Development at Invivyd
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Insights For Selling To Anna

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Maintain high, positive energy and convey confidence
  • Compliment them about their personality if you get a chance

DONT's

  • Avoid overloading them with too much information
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anna is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Anna

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Anna move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Anna take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Anna

Personality Compatibility


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