Anthony Armato

Enigma
DISC Type : icd

Head of Brand at Xochi Soda

Austin, Texas, United States

Overview

Anthony has no verified overview

Personality Overview

Friendly Yet Blunt

Hard To Convince

Challenger

They are likely to ask many questions and look heavily for supporting proof as well as information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince.

Topics They Care About

Anthony has no verified topics they care about

Media Appearances

Anthony has no verified media appearances

Work History

5-2024
Head of Brand at Xochi Soda
9-2022 - 4-2024
Brand Manager at BeatBox
1-2020 - 8-2022
Owner/Founder at Big Time Entertainment
4-2019 - 8-2021
Brand Director at Chihuahua Cerveza
8-2018 - 4-2019
Senior Strategist at R/GA

Education

2006 - 2010
Business from University of California, Riverside
2006 - 2010
Bachelor of Business Administration (B.B.A.) from University of California, Riverside

More Information

Social Presence :

Prographics :

Exp : 15 Location : Austin, Texas, United States Job Level : Mid-senior Designation : Head of Brand at Xochi Soda
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Insights For Selling To Anthony

During A Call Or A Meeting

DO's

  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anthony is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Anthony

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Anthony move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Anthony take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Anthony

Personality Compatibility


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