Anton Reyniers in

Anton Reyniers

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Founder/Consultant at Non Vanilla
📍 Dubai, United Arab Emirates

Anton is a brand and creative consultant with extensive experience at top agencies like Publicis, BBDO, and Ogilvy, and tech giants Google and Netflix. He specializes in brand, social comms, and AI transformation in the GCC and APAC regions. Colleagues describe him as bright, passionate, and a gentleman.

Anton is optimistic about the growth and potential within the GCC region, citing this as a key reason for his recent move back to Dubai.

Unique fact: A former colleague wrote a recommendation for him metaphorically describing their work together in the capacity of a "cleaner. "

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Experience
21 Years
Current Role
Founder/Consultant
Job Level
Junior
Location
Dubai, United Arab Emirates
Personality Overview

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Priorities

Topics Anton cares about

AI in Strategy
He is a representative for Brainwaves, an AI tool for brand strategy, and posts about the correct application of AI for developing unique strategic solutions.
Avoiding 'Vanilla' Thinking
His consultancy, Non Vanilla, is founded on breaking away from legacy, linear, and commodity-type thinking to produce differentiated and non-obvious creative and strategic work.
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Career

Work history

3-2026
Founder/Consultant
Non Vanilla
2-2026
UAE Product Representative
Brainwaves
7-2024 - 3-2026
Head of Strategy
We Are Social
6-2023 - 6-2024
Head of Strategy
IMPACT BBDO
3-2020 - 6-2023
Head of Creative Agency Partnerships APAC
Google
In the press

Media appearances

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Education
2021 - 2023
Graduate Diploma in Law [part time]
The University of Law
2018 - 2018
Education details unavailable
MiniMBA
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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