Antony Lark

Examiner
DISC Type : cs

Chief Executive Officer at Spicerhaart

Dartford, England, United Kingdom

Overview

Antony Lark is the Chief Executive Officer of Spicerhaart, the UKs largest independent estate agency. A graduate of Leeds Beckett University, he has a long tenure with the company, having previously served as Group Managing Director and MD of its Just Mortgages division, demonstrating deep expertise in both property and financial services.

While specific personal hobbies are not publicly detailed, Antonys background attending Whitgift School, a notable institution for sports, suggests a potential appreciation for athletic competition. He values long-term professional relationships, publicly celebrating colleagues milestones and contributions to the companys success.

Under his leadership, Spicerhaart achieved a record-breaking month of profitability in March 2025, the highest in the companys 36-year history.

Personality Overview

Status Quo Seeker

Unexpressive

Tough To Convince

They are always well-planned and adopt a systematic approach.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Strategic Growth
He is focused on a significant growth strategy centered on building out the company's Partnership plan with key hires.
Talent Acquisition
Frequently emphasizes that attracting top talent and industry experts is critical to achieving the organization's ambitious goals.
Employee Recognition
He publicly celebrates employee milestones and long-term service, highlighting the value he places on loyalty and internal relationships.

Media Appearances

Antony has no verified media appearances

Work History

8-2023
Chief Executive Officer at Spicerhaart
9-2019 - 8-2023
Group Managing Director at Spicerhaart at Spicerhaart
9-2019 - 9-2019
Senior Managing Director at Spicerhaart at Spicerhaart
3-2013 - 9-2019
Financial Services Managing Director at Just Mortgages
2-1996 - 12-2012
Regional Financial Services Director at Countrywide Mortgage Services

Education

1991 - 1995
Bachelor's degree from Leeds Beckett University
1982 - 1991
Education details unavailable from Whitgift School, Croydon

More Information

Social Presence :

Prographics :

Exp : 29 Location : Dartford, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at Spicerhaart
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Insights For Selling To Antony

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Ask them which other stakeholders would be important for this purchase decision
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't push them too hard to make fast decisions, give them time
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Antony is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Antony

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Antony move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Antony take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Antony

Personality Compatibility


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