Anuradha Mishra in

Anuradha Mishra

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Product Head - NTB Growth at IDFC FIRST Bank
📍 Mumbai, Maharashtra, India

Anuradha is a strategy and growth leader with 15 years of experience across telecom, tech, and consulting at major firms like Jio and Tata Group. She specializes in GTM design and building digital businesses, holding an MBA from SPJIMR and an executive certificate from the University of Oxfords Saïd Business School.

Colleagues describe Anuradha as hardworking, diligent, and quick to grasp complex issues. She is recognized for her impeccable work, an eye for detail, and strong social and networking skills, with a reputation for going the extra mile on projects.

She authored a publication titled "Making Performance Management Work," which focuses on using performance systems as a strategic tool for culture building.

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Experience
15 Years
Current Role
Product Head - NTB Growth
Location
Mumbai, Maharashtra, India
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Priorities

Topics Anuradha cares about

Go-to-Market Strategy
Her profile headline and experience at Jio and Tata Communications highlight her specialization in designing and incubating GTM engines for new business units.
Digital Growth
As a leader for JioHome, she led digital growth strategy, built scalable lead engines, and improved funnel efficiency through customer journey optimization.
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Career

Work history

4-2026
Product Head - NTB Growth
IDFC FIRST Bank
4-2025 - 5-2026
Revenue Lead, JioHome
Jio
10-2024 - 3-2025
President's Business Office - Mobility Digital Services
Jio
3-2023 - 10-2024
Strategy & Growth, JioHome
Jio
3-2021 - 3-2023
GTM / New Business Incubation
Tata Communications
In the press

Media appearances

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Education
MBA
SPJIMR SP Jain Institute of Management & Research
2019 - 2019
Executive Programme: Oxford Scenarios Programme
Saïd Business School, University of Oxford
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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