Anurag Sharma

Commander
DISC Type : D

Business Development Manager - Sales at Keka HR

Hyderabad, Telangana, India

Overview

Anurag Sharma is a Business Development Manager at Keka HR, specializing in SaaS sales and revenue growth for the APAC market. With an MBA from NMIMS, he has been with Keka HR for over six years, progressing through multiple sales roles. Colleagues describe him as passionate, persuasive, and energetic.

He made a significant career transition from an EHS Officer role at Nestlé to the fast-paced world of tech and SaaS sales.

Personality Overview

Candid & Clear

Risk-Taker

Impact-Driven

They respond better to strong and respectful interactions.  They put a lot of effort into ensuring personal success. They are less concerned about the product and more about its potential impact.

Topics They Care About

HR Technology
He believes selling HR tech is about solving foundational problems for founders, HR leaders, and their teams, not just about the software itself.
SaaS Sales Growth
His roles have centered on driving revenue, market expansion, and managing the sales pipeline for B2B SaaS products in the APAC region.
Career Progression
He celebrated a six-year anniversary at his company, reflecting on his professional journey, learning, and growth from an individual contributor to a manager.

Media Appearances

Anurag has no verified media appearances

Work History

9-2023
Business Development Manager - Sales at Keka HR
1-2023 - 9-2023
Assistant Manager Business Development & Team Mentor - Startup at Keka HR
9-2021 - 1-2023
Account Executive at Keka HR
3-2019 - 9-2019
Client Intelligence Analyst at LeadShuttle
8-2017 - 9-2018
EHS Officer at Nestlé

Education

1-2022 - 3-2024
Master of Business Administration - MBA from SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
2016 - 2019
Bachelor of Science - BS from Annamalai University

More Information

Social Presence :

Prographics :

Exp : 5 Location : Hyderabad, Telangana, India Job Level : Middle Designation : Business Development Manager - Sales at Keka HR
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Insights For Selling To Anurag

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Make sure that you circle back fast on any action items, it wins their trust
  • Speak about competitive differentiation that your product offers

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t be in a rush to invite them for a social meet and greet
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anurag is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Anurag

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Anurag move?

  • If convinced, they can reach decisions quite fast.
  • Can Anurag take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Anurag

Personality Compatibility


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