Anurag Srivastava

Judge
DISC Type : Dc

Chief Sales Officer (CSO) at Techup Soft Solution

Vadodara, Gujarat, India

Overview

Anurag is a multi-company Chief Executive Officer with a background as an International Sales Director in the IT industry. He holds a Post Graduate Diploma from CDAC and is skilled in international business development and operations. People who have worked with him describe him as a risk-taking young entrepreneur and a great leadership team member.

Outside of his executive roles, Anurag is an active angel investor, recently leading a seed round for an AI startup. He is a reflective individual who values mentorship and ethical business practices, and has written about lessons learned from his 25-year career. He is based in or connected to Vadodara.

He recently acted as the lead investor in a $500K+ seed round for the startup Bridge AI.

Personality Overview

Demanding

Generally Skeptic

Features Driven

They respond better to strong and respectful interactions.  They like to move fast and expect the same from others. They prefer to be the ones controlling the conversation or defining the terms.

Topics They Care About

Startup Investing
Demonstrates his interest by actively participating as a lead investor in early-stage companies like the AI startup, Bridge AI.
Entrepreneurial Leadership
As CEO of multiple companies, he embodies an entrepreneurial spirit and is described by others as having a strong appetite for risk-taking.
Ethical Sales
He has publicly expressed the importance of impactful and ethical sales, a principle he learned from a mentor early in his entrepreneurial journey.

Media Appearances

Anurag has no verified media appearances

Work History

2-2025 - 11-2025
Chief Sales Officer (CSO) at Techup Soft Solution
4-2024
Chief Executive Officer at Collate & Create
6-2023
Chief Executive Officer at Asmaka Industries Private Limited
9-2022
Chief Executive Officer at IndoWorld Consulting & Technology Services Pvt. Ltd.
7-2022
Chief Executive Officer at NityaPushta Auctions

Education

2000 - 2005
Post Graduate Diploma from CDAC
2002 - 2003
A Level from DOEACC

More Information

Social Presence :

Prographics :

Exp : 17 Location : Vadodara, Gujarat, India Job Level : Leadership Designation : Chief Sales Officer (CSO) at Techup Soft Solution
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Insights For Selling To Anurag

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Refer to testimonials from well-known industry leaders
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anurag is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Anurag

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Anurag move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Anurag take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Anurag

Personality Compatibility


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