Anya Cleaver

Observer
DISC Type : ic

Head of People, EU at Fabletics

Berlin, Berlin, Germany

Overview

Anya Cleaver is the Head of People, EU, for Fabletics and its sister brands. She is a people-focused leader passionate about building strong, scalable teams and empowering talent. Educated at Augsburg University, she has a track record of growing with organizations and leading with empathy and a global mindset.

Drawing on her study abroad experience in Berlin, Anya brings a global perspective to her work. She has an interest in staying informed on current events and business news, following outlets like CNN.

She has demonstrated significant growth within Fabletics, progressing from an HR Coordinator to her current leadership role as Head of People for the EU.

Personality Overview

Example Seeker

Assertive

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Global People Strategy
As the Head of People for the EU, she focuses on aligning people strategies with business goals across multiple countries, reflecting her stated "global mindset".
Inclusive Cultures
She is explicitly focused on shaping inclusive cultures and supporting high-performing, diverse teams as a core part of her role.
Talent Empowerment
Her personal introduction highlights a passion for empowering talent to thrive, a central theme in her leadership philosophy.

Media Appearances

Anya has no verified media appearances

Work History

4-2023
Head of People, EU at Fabletics
4-2022 - 4-2023
HR Business Partner at Fabletics
1-2021 - 4-2022
HR Coordinator at Fabletics
8-2019 - 12-2020
Campus Manager at GISMA Business School
10-2017 - 8-2019
Campus Coordinator at GISMA Business School

Education

2010 - 2014
Bachelor of Arts (BA) from Augsburg University
2012 - 2012
FUBEST Study Abroad from Freie Universität Berlin

More Information

Social Presence :

Prographics :

Exp : 11 Location : Berlin, Berlin, Germany Job Level : Mid-senior Designation : Head of People, EU at Fabletics
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Insights For Selling To Anya

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Invite them for a social do but don’t rely solely on the relationship
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anya is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Anya

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Anya move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Anya take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Anya

Personality Compatibility


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