Asad Rahman

Questioner
DISC Type : c

Vice President, Finance at Mars

Greater Milwaukee, United States

Overview

Asad Rahman is the Vice President of Finance at Mars, bringing extensive experience in fiscal management and strategic planning from leadership roles at Kellanova, Kellogg, and SC Johnson. His expertise lies in supply chain finance and FP&A within the CPG sector. He holds an MBA from Marquette University and a Masters in Computer Science from the University of Arkansas.

His background combines deep financial acumen with a unique foundation in technology, holding a Masters degree in Computer Science alongside his MBA.

Personality Overview

Systematic

Cautious & Analytical

Not Easily Convinced

They prefer to analyze every situation thoroughly.
  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Supply Chain Finance
He has held consecutive Vice President roles at both Kellanova and Kellogg specifically leading supply chain finance, indicating deep expertise in this area.
CPG Industry
His career progression through major consumer packaged goods companies like SC Johnson, Kellogg, and Mars shows a long-term focus on the industry.
Corporate FP&A
Served as Senior Director of North America FP&A at SC Johnson, highlighting a core strength in financial planning and analysis at a large scale.

Media Appearances

Asad has no verified media appearances

Work History

12-2025
Vice President, Finance at Mars
10-2023 - 12-2025
Vice President, Finance - Kellanova Supply Chain at Kellanova
8-2023 - 10-2023
Vice President (VP), Finance - Kellogg Supply Chain at Kellogg Company
1-2022 - 7-2023
Chief Financial Officer (CFO), Away From Home Division at Kellogg Company
9-2020 - 12-2021
Senior Director - North America FP&A, Sales at SC Johnson

Education

2007 - 2009
MBA from Marquette University
2002 - 2004
MS from University of Arkansas

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Milwaukee, United States Job Level : Senior Designation : Vice President, Finance at Mars
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Insights For Selling To Asad

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Asad is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Asad

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Asad move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Asad take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Asad

Personality Compatibility


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