Asaf Segev is a growth advisor and interim executive specializing in product-led growth for consumer apps. He has scaled companies like Wealthsimple, held roles at Amazon and Meta, and advises startups like eToro and Masterworks. He earned his MBA from Northwesterns Kellogg School of Management and holds a degree in Computer Science.
Based in Brooklyn, Asaf has a deep appreciation for music, maintaining what he calls an "unhealthy obsession with Bob Dylan. " His advisory roles in diverse sectors like AI-driven home cooking and wireless motorcycle communication systems also suggest a broad range of personal and technological interests.
While working at rideshare startup Via, he launched the very first rideshare subscription service in the United States.
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