Ashwini Kumar

Examiner
DISC Type : cs

Vice President Sales at Persistent Systems

Fremont, California, United States

Overview

Ashwini Kumar is a seasoned Vice President of Sales at Persistent Systems, specializing in the global banking and financial services sector. An alumnus of Stanfords Graduate School of Business, he has extensive experience driving digital transformation, managing large client portfolios, and leading strategic growth. Colleagues commend his domain knowledge and negotiation skills.

He had the honor of ringing The Opening Bell at the New York Stock Exchange to celebrate his companys success and stakeholder contributions.

Personality Overview

Tough To Convince

Process Oriented

Late Adopter

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  Being observant comes to them naturally. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Fintech Innovation
Actively advises FinTech companies, demonstrating a deep interest in shaping the future of financial technology and its market entrants.
B2B Sales Strategy
Focuses on adapting sales strategies for modern B2B buyers, as shown by his interest in Gartner's analysis of how CSOs thrive in changing markets.
Core Banking Trends
Tracks the future of financial services, particularly the banking industry's shift towards cloud-native core platforms and other key transformations.

Media Appearances

Ashwini has no verified media appearances

Work History

4-2025
Vice President Sales at Persistent Systems
3-2014 - 4-2025
Sr Director- Financial Services at Infosys
3-2011 - 3-2014
Associate Director- Sales & Account Management at Infosys
7-2005 - 3-2011
Global Product Manager- Core Banking at Infosys

Education

2022 - 2022
I Am Infinite from Stanford University Graduate School of Business
2008 - 2010
PGDBA from Symbiosis Institute of Management Studies

More Information

Social Presence :

Prographics :

Exp : 20 Location : Fremont, California, United States Job Level : Senior Designation : Vice President Sales at Persistent Systems
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Insights For Selling To Ashwini

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Be firm in your communication and stay in control

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashwini is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Ashwini

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Ashwini move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Ashwini take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Ashwini

Personality Compatibility


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