Athena Kasvikis

Go-getter
DISC Type : d

CMO at iRobot

United States

Overview

Athena has no verified overview

Personality Overview

Direct & Candid

Challenger

Self-Confident

They can be nudged to make faster decisions by offering what they value.  They don’t always try to control the conversation but neither do they like yielding it fully. They care equally about the product and its potential impact.

Topics They Care About

Athena has no verified topics they care about

Media Appearances

Athena has no verified media appearances

Work History

3-2025
CMO at iRobot
CEO + Founder at Behave Bras
4-2022 - 4-2025
Global Brand Marketing Consultant at Fortune 500 Beauty and Personal Care Company
5-2014 - 11-2017
CMO at Kill Cliff Inc.
1-2013 - 5-2014
VP of Marketing / CMO at Ciao Bella Gelato

Education

2005 - 2007
Master of Business Administration (MBA) from University of Rochester - Simon Business School

More Information

Social Presence :

Prographics :

Exp : 8 Location : United States Job Level : Leadership Designation : CMO at iRobot
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Insights For Selling To Athena

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Avoid repeating yourself or making generalizations
  • Avoid long winding pitches, stay objective
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Athena is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Athena

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Athena move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Athena take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Athena

Personality Compatibility


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