Audrey Boattini in

Audrey Boattini

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Customer Experience Analyst at Scania Latin America
📍 São Paulo, São Paulo, Brazil

Audrey Boattini is a Senior Customer Experience and Marketing Professional with over 20 years of experience, currently leading strategic CX initiatives at Scania Latin America. A graduate of FGV and IMD, she coordinates projects across a network of over 110 service points. Colleagues describe her as dedicated, ethical, and a proactive team player.

Outside of her professional role, Audrey is a reflective individual who values work-life integration, having shared insights from her maternity leave. She contemplates professional philosophies, such as the balance between perfection and progress, and believes strongly in achieving success through merit rather than opportunism.

She successfully led a project that increased customer survey response rates from 7% to 26%.

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Experience
27 Years
Current Role
Customer Experience Analyst
Job Level
Mid-senior
Location
São Paulo, São Paulo, Brazil
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Audrey cares about

Customer Journey Mapping
Leads initiatives to map the entire customer journey, identifying gaps and critical 'WOW Moments' to improve the overall experience at Scania.
Omnichannel CX
Spearheaded the implementation of an omnichannel customer relationship center using Zendesk to create a seamless and integrated service experience.
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Career

Work history

1-2020
Customer Experience Analyst
Scania Latin America
9-2011 - 1-2020
Marketing Analyst
Scania Latin America
9-2006 - 8-2011
Marketing Coordinator
Sandvik Materials Technology
11-2005 - 7-2006
Marketing Specialist
Getty Images do Brasil
5-2001 - 5-2004
Marketing Assistant
InterSystems do Brasil
In the press

Media appearances

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Education
8-2021 - 8-2021
International Masterclass in Business of Experience 2021
IMD
2010 - 2012
Master of Business Administration - MBA
FGV - Fundação Getulio Vargas
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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