Aurélien G. in

Aurélien G.

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Marketing Director @ Board Game Arena (BGA) at Asmodee Group
📍 Winchester, England, United Kingdom

Aurélien is a strategic marketing leader with over 15 years of experience driving growth for B2C and B2B companies in Europe and North America. As Marketing Director for Board Game Arena at Asmodee, he leverages a deep expertise in brand strategy and digital marketing. His background includes roles at Ubisoft and an education from ESSEC Business School.

Aurélien has a clear passion for the gaming world, evidenced by his career focus and interests in companies like Electronic Arts. He also appreciates language and culture, advocating for the value of learning languages like French to foster deeper human connection beyond just business utility.

Unique fact: Aurélien is an entrepreneur at heart, having founded his own online service, "Ma Pause Déj", for which he created the business plan and pitches.

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Experience
15 Years
Current Role
Marketing Director @ Board Game Arena (BGA)
Job Level
Mid-senior
Location
Winchester, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Aurélien cares about

Board Games
As the Marketing Director for Board Game Arena, he is deeply embedded in the industry and attends major events like Spiel Essen to connect with game publishers.
Community Building
He is actively hiring for community management roles and focuses on building and growing the BGA community through engagement and social media.
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Career

Work history

10-2022
Marketing Director @ Board Game Arena (BGA)
Asmodee Group
1-2020 - 1-2023
Brand Content and Partnerships Director
Asmodee Group
9-2017 - 1-2020
Global CRM Manager
Asmodee Group
10-2014 - 9-2017
Digital Marketing Manager
Securimut (MACIF)
9-2013 - 3-2014
Founder
Ma Pause Déj'
In the press

Media appearances

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Education
2007 - 2008
Master
ESSEC Business School
2006 - 2007
Undergraduate
Sophia University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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