Austin Pridham ☁

Observer
DISC Type : ci

Account Executive, General Commercial I Financial Services at Salesforce

Cardiff-by-the-Sea, California, United States

Overview

Austin Pridham is a high-achieving Account Executive at Salesforce specializing in the financial services sector. A decorated college lacrosse player and graduate of both Colorado Mesa University and the University of Zurich, he has a consistent record of earning Presidents Club and Achievers Club awards.

Outside of his professional role, Austin was a standout lacrosse player in college, earning multiple athletic and academic honors. His interests also include surfing and snowboarding, reflecting a passion for outdoor and action sports.

He graduated from Salesforces Global Account Executive Excellence Academy, placing him in the top 5% of AEs globally.

Personality Overview

Curious

Value Driven

Assertive

They are generally strong communicators and are not easy to convince.  They often ask many questions and rely heavily on information and documentation. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Financial Services Tech
His entire career at Salesforce has been focused on providing technology solutions to the financial services industry, from emerging businesses to general commercial accounts.
College Athletics
Was a decorated college athlete, playing lacrosse for Colorado Mesa University where he received multiple awards, including First Team and Honorable Mention selections.
High-Performance Sales
Consistently recognized as a top performer with multiple Presidents Club and Achievers Club awards, and graduated from Salesforce's top 5% Global Account Executive Excellence Academy.

Media Appearances

Austin has no verified media appearances

Work History

5-2024
Account Executive, General Commercial I Financial Services at Salesforce
2-2023 - 5-2024
Senior Account Executive, Mid-Commercial I Financial Services at Salesforce
2-2022 - 2-2023
Account Executive, Mid-Commercial I Financial Services at Salesforce
2-2020 - 2-2022
Account Executive, Growth Business I Financial Services at Salesforce
10-2018 - 1-2020
Account Executive, Financial Services - Emerging Business at Salesforce

Education

2011 - 2015
Bachelor’s Degree from Colorado Mesa University
2014 - 2015
Bachelor’s Degree In Economics from University of Zurich

More Information

Social Presence :

Prographics :

Exp : 14 Location : Cardiff-by-the-Sea, California, United States Job Level : Middle Designation : Account Executive, General Commercial I Financial Services at Salesforce
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Insights For Selling To Austin

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Persuade objectively how your product will help them achieve their goals
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Austin is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Austin

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Austin move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Austin take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Austin

Personality Compatibility


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