Bailey Bowman in

Bailey Bowman

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Director of Marketing Operations and Analytics at Five9
📍 Wilmington, North Carolina, United States

Bailey is a Director of Marketing Operations and Analytics at Five9, specializing in optimizing MarTech ecosystems and developing data-driven strategies to fuel revenue growth. A graduate of the University of North Carolina Wilmington, colleagues describe her as genuine, intelligent, organized, and dedicated, with impressive digital marketing skills and expertise in complex integrations.

Based on her professional history and certifications, Bailey has a deep interest in the Salesforce platform and its application in marketing and sales. One of her past recruitment posts playfully asks potential candidates if they like dragons, suggesting a possible interest in fantasy or mythology.

In 2018, a community dashboard she helped create for nCino won the "Best Community Dashboard" award for its innovative approach to tracking engagement.

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Experience
13 Years
Current Role
Director of Marketing Operations and Analytics
Job Level
Mid-senior
Location
Wilmington, North Carolina, United States
Personality Overview

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Decision Approach
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Priorities

Topics Bailey cares about

MarTech Stack Optimization
Her experience includes rationalizing and managing a MarTech stack of over 60 applications at Five9 to reduce costs, eliminate redundancies, and improve efficiency.
Data-Driven Strategy
Focuses on designing KPIs, dashboards, and predictive analytics to connect marketing impact directly to business and pipeline growth.
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Career

Work history

8-2024
Director of Marketing Operations and Analytics
Five9
4-2022 - 9-2024
Senior Marketing Technology Manager
Five9
2-2020 - 3-2022
Director of Delivery
Sercante
7-2019 - 2-2020
Team Lead - CRM & Marketing Automation Strategist
Sercante
2-2019 - 7-2019
CRM & Marketing Automation Strategist
Sercante
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
altMBA46 Yolk Cohort
altMBA
2008 - 2012
Bachelor of Arts
University of North Carolina Wilmington
2021 - 2021
altMBA46 Yolk Cohort
altMBA
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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