Balan Nagarajan

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DISC Type : d

Director, BI, Commercial Analytics, Data Strategy at Zelis

Boston, Massachusetts, United States

Overview

Balan Nagarajan is a strategic leader in analytics, AI, and pricing with over 20 years of experience. He drives commercial data strategy and embeds AI to unlock growth, specializing in pricing transformation and data-driven storytelling. He holds an MBA from Carnegie Mellon University and has a data science certification.

There is no publicly available information regarding Balans personal life or hobbies.

He holds a patent for "Methods and Apparatus for Low Emission Gas Turbine Energy Generation, " demonstrating a unique expertise in energy technology.

Personality Overview

Vision Oriented

Challenger

Decisive

They can be nudged to make faster decisions by offering what they value.  They don’t always try to control the conversation but neither do they like yielding it fully. They respond well to confident salespeople.

Topics They Care About

AI in Healthcare
His current role at Zelis and expertise in AI/ML innovation focus on modernizing the healthcare financial experience, indicating a core professional interest in this intersection.
Commercial Data Strategy
As the Director of BI, Commercial Analytics, and Data Strategy at Zelis, this is a central theme of his professional responsibilities and stated expertise.
Enterprise Pricing
Has extensive experience leading pricing and analytics at major corporations like 10x Genomics, Waters Corporation, and Honeywell, delivering significant profit impact.

Media Appearances

Balan has no verified media appearances

Work History

7-2025
Director, BI, Commercial Analytics, Data Strategy at Zelis
7-2022 - 7-2025
Director, Pricing, Analytics at 10x Genomics
5-2019 - 6-2022
Director, Pricing, Analytics at Waters Corporation
11-2017 - 5-2019
Principal Consultant at BN Analytics Solutions: Advanced Analytics, AI, ML, Business Intelligence
5-2016 - 11-2017
VP, Global Pricing at Honeywell (Safety & Productivity Solutions)

Education

2003 - 2005
MBA from Carnegie Mellon University - Tepper School of Business
Master's degree from Clemson University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Boston, Massachusetts, United States Job Level : Mid-senior Designation : Director, BI, Commercial Analytics, Data Strategy at Zelis
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Insights For Selling To Balan

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Stress on the business value that your product offers
  • Highlight the competitive differentiation of your product

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Don’t try to be an alpha salesperson, give them equal space
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Balan is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Balan

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Balan move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Balan take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Balan

Personality Compatibility


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