Barbara Clarke

Trailblazer
DISC Type : DI

Owner at The Provincetown Bookshop

Boston, Massachusetts, United States

Overview

Barbara Clarke is an economist, investor, and entrepreneur dedicated to fostering innovation by supporting diverse teams. She founded The Impact Seat Foundation to advance women, especially women of color, in business leadership. She holds a BA from Tufts University and an MA from Brandeis University.

Outside of her investment work, Barbara is the owner of two independent bookstores, The Provincetown Bookshop and Parkside Bookshop. She is a polyglot who speaks German, French, and Italian and enjoys exploring new cities, supporting local artists, and listening to alternative and indie rock music.

To prevent a beloved, 90-year-old local bookstore from closing, she bought it herself in 2021.

Personality Overview

Assertive

Friendly But Fast

Achievement-Oriented

They are not against taking risks and can make tough decisions when required.
  A combination of speed and relationship gets the best response from them. They will bat for you if they come to believe in you.

Topics They Care About

Women in Business
Her foundation's mission is creating a world where women, particularly women of color, succeed as business leaders. She primarily invests in companies led by underrepresented founders.
Technology Investing
As an active angel investor for over a decade, she has invested in more than 60 emerging technology companies and 12 venture capital funds in North America and Europe.
Health Tech
She is a long-time investor in health technology companies, including RenovoRx (pancreatic cancer treatment) and Osteoboost Health (bone loss treatment).

Media Appearances

Barbara has no verified media appearances

Work History

9-2021
Owner at The Provincetown Bookshop
9-2023
Owner at Parkside Bookshop
8-2021
Founder at Egeria Enterprises
7-2023
Member Board of Trustees at Occidental College
11-2021
Founder, Board Chair at The Impact Seat Foundation

Education

BA from Tufts University
MA IEF from Brandeis School of Business and Economics

More Information

Social Presence :

Prographics :

Exp : 4 Location : Boston, Massachusetts, United States Job Level : Leadership Designation : Owner at The Provincetown Bookshop
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Insights For Selling To Barbara

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Keep your pitch focused on the impact but nurture the relationship too
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Don't make any commitments that you might not be able to fulfill
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Barbara is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Barbara

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Barbara move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Barbara take some risk or not?

  • If necessary, they will be ready to take risks.

You And Barbara

Personality Compatibility


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