Ben Jacobson

Commander
DISC Type : D

Senior Marketing Manager, APJ at Cognizant

Greater Sydney Area, Australia

Overview

Ben has no verified overview

Personality Overview

Risk-Taker

Strong-Willed

Decisive

They take a lot of pride in personal achievements.  They prefer to be the ones controlling the conversation or defining the terms. They like to move fast and expect the same from others.

Topics They Care About

Ben has no verified topics they care about

Media Appearances

Ben has no verified media appearances

Work History

4-2023
Senior Marketing Manager, APJ at Cognizant
7-2022 - 4-2023
Senior Field Marketing Manager, ANZ (12 month contract) at Cognizant
8-2021 - 7-2022
Marketing Manager at Chartered Accountants Australia and New Zealand
1-2020 - 8-2021
Marketing Executive at Chartered Accountants Australia and New Zealand
6-2019 - 12-2019
Marketing Consultant - Workplace Technology at Corporate Technology Services

Education

4-2022 - 7-2022
Mini MBA from MiniMBA
6-2010 - 4-2017
Bachelor of Arts (BA) from Macquarie University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Greater Sydney Area, Australia Job Level : Middle Designation : Senior Marketing Manager, APJ at Cognizant
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Insights For Selling To Ben

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Get to the point quickly instead of spending time doing small talk
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don't try too hard to forge relationships with them
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ben is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Ben

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Ben move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Ben take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Ben

Personality Compatibility


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