Ben Waring

Critic
DISC Type : C

Director, Global PR & Communications at RSAC

Denver, Colorado, United States

Overview

Ben has no verified overview

Personality Overview

Precise

Critic

ROI Driven

It is very likely that they will negotiate pricing or other important terms.  They choose to analyze logically and value facts to emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Ben has no verified topics they care about

Media Appearances

Ben has no verified media appearances

Work History

10-2022
Director, Global PR & Communications at RSAC
3-2022 - 9-2022
Senior Marketing Consultant at Crush Limits
Director, Business Development at Noise Digital Inc.
Director, Growth & Marketing at The Integer Group
Public Relations Account Director at Matter Communications

Education

Master of Science in Education (M.S. Ed.) from Old Dominion University
Bachelor of Science (B.S.) from University of South Carolina

More Information

Social Presence :

Prographics :

Exp : 3 Location : Denver, Colorado, United States Job Level : Mid-senior Designation : Director, Global PR & Communications at RSAC
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Insights For Selling To Ben

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be formal and objective, they will appreciate it more
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Make extra effort to not seem pushy or confrontational
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ben is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Ben

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Ben move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Ben take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Ben

Personality Compatibility


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