Benjamín Murcia Sánchez

Critic
DISC Type : C

Head of Digital Services at Xoople

Madrid, Community of Madrid, Spain

Overview

Benjamín has no verified overview

Personality Overview

ROI Driven

Negotiator

Precise

They prefer to analyze logically and value objective facts over emotions.  They don’t appreciate bells and whistles unless backed by data. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Benjamín has no verified topics they care about

Media Appearances

Benjamín has no verified media appearances

Work History

10-2024
Head of Digital Services at Xoople
10-2023
Socio fundador at Generative AI Association
3-2020 - 10-2024
Head of Digital Products at Elecnor Deimos
1-2017 - 10-2024
Associate Professor at Universidad Carlos III de Madrid
1-2009 - 3-2020
Project Manager at Elecnor Deimos

Education

2020 - 2020
Digital Product Manager from The Hero Camp
2018 - 2018
Digital Product Management: Modern Fundamentals from University of Virginia Darden School of Business

More Information

Social Presence :

Prographics :

Exp : 22 Location : Madrid, Community of Madrid, Spain Job Level : Mid-senior Designation : Head of Digital Services at Xoople
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Insights For Selling To Benjamín

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Do not use very emotional or colorful language
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Benjamín is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Benjamín

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Benjamín move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Benjamín take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Benjamín

Personality Compatibility


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