Bertha M. Rozier in

Bertha M. Rozier

Critic · DISC type C
SVP of Retail Banking and US Transformation (leading Marketing, Product and Customer Experience) at Popular Bank
📍 United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
17 Years
Current Role
SVP of Retail Banking and US Transformation (leading Marketing, Product and Customer Experience)
Job Level
Leadership
Location
United States
Personality Overview

How Bertha shows up

Information Seeker
Critic
Precise

They are quite likely to negotiate on pricing or other key terms. They don’t appreciate bells and whistles unless backed by data. They prefer to analyze logically and value objective facts over emotions.

Priorities

Topics Bertha cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

5-2022
SVP of Retail Banking and US Transformation (leading Marketing, Product and Customer Experience)
Popular Bank
4-2018 - 5-2022
Regional Manager East Coast
HSBC Retail Banking and Wealth Management
9-2014 - 4-2018
Senior Area Manager, Manhattan West
HSBC Retail Banking and Wealth Management
9-2013 - 9-2014
SVP Mortgage, Regulatory Special Projects
HSBC Retail Banking and Wealth Management
1-1996 - 6-2000
Branch Manager
Citi
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education

Bertha has no verified education history

Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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