Beth Meade Rasmussen

Critic
DISC Type : C

Vice President Global Sourcing at Everlast Worldwide

New York, New York, United States

Overview

Beth has no verified overview

Personality Overview

Objective Thinker

Critic

Precise

They don’t appreciate bells and whistles unless backed by data.  They like to do things independently and don’t look for support from others. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Beth has no verified topics they care about

Media Appearances

Beth has no verified media appearances

Work History

9-2010
Vice President Global Sourcing at Everlast Worldwide
10-2008 - 11-2010
Global Sourcing Manager at SuperValu
5-2004 - 4-2008
Product Manager at Target

Education

MBA from Middlebury Institute of International Studies at Monterey
B.A. from Washington State University - College of Business and Economics

More Information

Social Presence :

Prographics :

Exp : 21 Location : New York, New York, United States Job Level : Senior Designation : Vice President Global Sourcing at Everlast Worldwide
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Insights For Selling To Beth

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Tell them what ROI they can expect

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Beth is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Beth

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Beth move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Beth take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Beth

Personality Compatibility


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