Bethany Swackhamer in

Bethany Swackhamer

Go-getter · DISC type d
Senior Director, Corporate Marketing at Definitive Healthcare
📍 Greater Boston, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
18 Years
Current Role
Senior Director, Corporate Marketing
Job Level
Senior
Location
Greater Boston, United States
Personality Overview

How Bethany shows up

Direct & Candid
Decisive
Fast-Paced

They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact.

Priorities

Topics Bethany cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2-2024
Senior Director, Corporate Marketing
Definitive Healthcare
3-2021 - 2-2024
Director, Corporate Marketing
Definitive Healthcare
3-2020 - 3-2021
Director, Product Marketing
athenahealth
2-2019 - 3-2020
Director, Customer Marketing (athenahealth merged with Virence Health in February 2019)
athenahealth
9-2018 - 2-2019
Senior Director, Brand & Marketing Communications (Virence Health formerly GE Healthcare's VBC div.)
Virence Health
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2007 - 2009
MBA
Cornell Johnson Graduate School of Management
BA
New Mexico State University
Health Coach Certification
Institute for Integrative Nutrition
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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