Betsy Kirkland

Observer
DISC Type : ic

Director, Member Benefit Engagement & Communications at AARP

Washington, District of Columbia, United States

Overview

Betsy has no verified overview

Personality Overview

Curious

Value Driven

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are likely to ask many questions and look heavily for supporting information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Betsy has no verified topics they care about

Media Appearances

Betsy has no verified media appearances

Work History

6-2022
Director, Member Benefit Engagement & Communications at AARP
12-2019 - 10-2022
Product Initiatives Senior Manager at AARP
11-2016 - 12-2019
Consumer Experience & Analytics Senior Manager at AARP
11-2012 - 11-2016
Membership Value Creation Manager at AARP
8-2011 - 8-2014
General Manager & Account Director at Hat Trick 3C

Education

BA from Shippensburg University of Pennsylvania

More Information

Social Presence :

Prographics :

Exp : 26 Location : Washington, District of Columbia, United States Job Level : Mid-senior Designation : Director, Member Benefit Engagement & Communications at AARP
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Insights For Selling To Betsy

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Ask them questions to understand their needs better while staying affable
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Betsy is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Betsy

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Betsy move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Betsy take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Betsy

Personality Compatibility


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