Bettina Hepburn
Login to view DISC.Bettina is a results-driven B2B and B2C drinks marketer specializing in earned media and social strategy. Her career includes growing major spirits brands like Elijah Craig Bourbon and Absolut in the UK market. She holds a WSET Level 3 certification and a Professional Diploma in Digital Marketing, underscoring her deep industry expertise.
Originally from Nicaragua, Bettinas passion for the industry was sparked by time spent in Frances Loire Valley after her studies at Davidson College. She has developed a particular specialty in European wine, having managed large-scale campaigns for Wines of Germany and Rioja Wine UK, showcasing her international background and expertise.
Unique fact: She is known as a dedicated "Riesling evangelist".
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