Betty-Jean Lane

Go-getter
DISC Type : d

Head Of Marketing & Communications at MIB

West Boylston, Massachusetts, United States

Overview

Betty-Jean has no verified overview

Personality Overview

Decisive

Fast-Paced

Challenger

They respond well to confident salespeople.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Betty-Jean has no verified topics they care about

Media Appearances

Betty-Jean has no verified media appearances

Work History

9-2020
Head Of Marketing & Communications at MIB
4-2020 - 9-2020
Marketing Director at Veradigm
7-2018 - 4-2020
Senior Marketing Manager at Veradigm
7-2018 - 9-2020
Senior Marketing Manager at Allscripts
1-2009 - 5-2017
Brand Director at Aetna Inc.

Education

B.S. from University of Connecticut
MBA from University of Connecticut

More Information

Social Presence :

Prographics :

Exp : 19 Location : West Boylston, Massachusetts, United States Job Level : Mid-senior Designation : Head Of Marketing & Communications at MIB
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Insights For Selling To Betty-Jean

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Stress on the business value that your product offers
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Don’t expect them to change their mind quickly if they say no once
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Betty-Jean is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Betty-Jean

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Betty-Jean move?

  • Their decision making speed is somewhere in the middle.
  • Can Betty-Jean take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Betty-Jean

Personality Compatibility


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