Bianca Gates is the CEO and Co-Founder of Birdies, a direct-to-consumer footwear company that merges slipper-like comfort with designer style. Leveraging her extensive experience in retail partnerships and digital marketing from her time at Facebook, she has scaled Birdies into an internationally recognized brand. Colleagues describe her as energetic, positive, inspiring, and passionate.
As the daughter of Latin American immigrants, Bianca is a vocal advocate for female empowerment and mentorship. She serves as a trustee for an all-girls school, was named one of Step Ups Mentors of the Year, and is part of a Lean In Circle with her mentor, Sheryl Sandberg. She lives in San Francisco with her husband and two children.
The idea for Birdies originated from Biancas personal quest to find a stylish yet comfortable shoe to wear while entertaining guests in her own home.
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