Biju Menon

Researcher
DISC Type : Cs

Vice President & SBU Head, BFSI Commercial at Cognizant

New York City Metropolitan Area, United States

Overview

Biju Menon is the Vice President & SBU Head for BFSI Commercial at Cognizant, bringing over 25 years of experience in technology and financial services. He specializes in business and technology transformation, CXO advisory, and managed services. Colleagues describe him as diligent, dedicated, and highly competent.

He has a proven track record of setting up and managing large-scale transformation programs and managed services relationships for major insurance and brokerage firms across North America.

Personality Overview

Self-Disciplined

Cost Conscious

Process Focused

They do not like taking risks at all and go for proven options in the end.  Being observant comes to them naturally. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Payments Innovation
His recent professional activity includes co-hosting events on the future of payments and discussing the market readiness of alternate payment methods.
AI in Financial Services
Actively promotes the application of AI in the payments industry, highlighting its role in shaping the future of financial transactions.
Digital Transformation
His career is focused on driving digital initiatives across the value chain for clients in the banking, financial services, and insurance industries.

Media Appearances

Biju has no verified media appearances

Work History

4-2024
Vice President & SBU Head, BFSI Commercial at Cognizant
8-2018 - 4-2024
GTM Leader, FSO Managed Services & Consulting at EY
5-2012 - 8-2018
Client Partner at Tata Consultancy Services
6-2010 - 7-2012
Senior Consultant & Business Relationship Manager at Tata Consultancy Services
11-2007 - 5-2010
Engagement Manager at Tata Consultancy Services

Education

1999 - 1999
CFA from ICFAI Hyderabad
1997 - 1999
PGDBA from IBS Hyderabad

More Information

Social Presence :

Prographics :

Exp : 18 Location : New York City Metropolitan Area, United States Job Level : Senior Designation : Vice President & SBU Head, BFSI Commercial at Cognizant
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Insights For Selling To Biju

During A Call Or A Meeting

DO's

  • When following up with them, expect slowness; use questions to engage them, preferably over email.
  • Actively address their concerns around change, risk, and acceptance by users
  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Avoid emotional and informal language, stay objective and to the point instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Biju is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Biju

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Biju move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Biju take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Biju

Personality Compatibility


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