Bill Gurling

Wildcard
DISC Type : sic

Director, Emerging Tech at Rubrik

Greensboro, North Carolina, United States

Overview

Bill is the Director of Emerging Tech at Rubrik, where he leads the go-to-market strategy for new technologies with a focus on cloud-native security. A US Army National Guard veteran, he holds an Azure Solutions Architect Expert certification. Colleagues describe him as smart, humble, and a great technologist.

Outside of his professional role, Bill is passionate about contributing to the IT community, which has been a significant part of his career. He is a self-starter who enjoys collaboration and learning. In his spare time, he has mentioned an interest in playing video games like Overwatch.

He recently participated in a CISO advisory board focused on AI and attended the filming of Rubriks "To Catch a Thief" series at the NYSE.

Personality Overview

Curious But Skeptical

Friendly But Slow

Requires Proof

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

AI in Security
Engaged in a CISO advisory board focused on AI, indicating a high-level strategic interest in the application of AI for security and data protection.
Emerging Tech GTM
His role as Director is centered on creating and executing the technical go-to-market strategy for Rubrik's newest and most innovative technologies.
Healthcare Cloud Strategy
He is actively hiring for healthcare-focused roles and has previously presented on hybrid cloud strategies and data management for healthcare organizations.

Media Appearances

Bill Gurling – Author Profile on Rubrik Blog. Featured in Rubrik.com

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Lucas Moody and Bill Gurling – Co‑author Page on Rubrik Blog. Featured in Rubrik.com

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Rubrik Drops 3.2 – Cloud Clusters and More! (Guest Post by Bill Gurling). Featured in Virtual Dingus (Bill Gurling’s Blog)

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Work History

8-2024
Director, Emerging Tech at Rubrik
2-2022 - 7-2024
Manager, Technical Go To Market - Rubrik X at Rubrik
2-2021 - 2-2022
Principal Architect at Rubrik
5-2015 - 5-2018
Senior Converged Infrastructure Architect at Sirius Computer Solutions (Formerly Varrow)
12-2017
IT Consultant at Jackson Kayak

Education

2011 - 2014
Master of Science from University of North Carolina at Greensboro
2007 - 2011
Information Systems & Operations Management from University of North Carolina at Greensboro

More Information

Social Presence :

Prographics :

Exp : 9 Location : Greensboro, North Carolina, United States Job Level : Mid-senior Designation : Director, Emerging Tech at Rubrik
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Insights For Selling To Bill

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Share testimonials from known people and give multiple examples of product value
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don't ask them to move fast, let them take their time and digest all the information
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bill is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Bill

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Bill move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Bill take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Bill

Personality Compatibility


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