Bill Sluben (MBA)

Trailblazer
DISC Type : DI

Founder/Connector/Actively Seeking My Next Marketing Role at Match Marketer

Atlanta, Georgia, United States

Overview

Bill is a marketing and data analytics leader specializing in the CPG, retail, and wellness sectors. Known for being a "data-driven" and "visionary" leader, he translates complex sales data into actionable growth strategies, with deep expertise in the cannabis market. He holds an MBA from the University of Connecticut.

Based in the Atlanta area, Bill is passionate about fostering genuine professional connections. He recently founded a networking group to help experienced marketers find opportunities. He has previously been active in the UConn Alumni Atlanta Club, showing a long-standing commitment to his local and academic communities.

He founded Match Marketer, a venture dedicated to connecting marketing professionals over 40 with real career opportunities, addressing a gap he saw in the hiring process.

Personality Overview

Persuasive

Values Relationships

Informal

They prefer to ensure that they are in control of the situation.  They are more likely to accept new and exciting technologies. If they come to believe in your value proposition, they will be your champion.

Topics They Care About

Cannabis Market Analysis
He is frequently cited as an expert on the New Mexico cannabis market, providing data-driven commentary on sales trends, market saturation, and business challenges for publications.
Data-Driven Strategy
His career is centered on turning raw sales and inventory data into actionable growth strategies, a skill highlighted in his roles at The Data Heard and District Cannabis.
Professional Networking
He is the founder of Match Marketer, a new venture focused on creating authentic networking events to connect experienced marketing professionals with career opportunities in the Atlanta area.

Media Appearances

Bill has no verified media appearances

Work History

10-2025
Founder/Connector/Actively Seeking My Next Marketing Role at Match Marketer
6-2023 - 10-2025
Sr Brand Marketer & Sales Analyst at The Data Heard
10-2021 - 6-2023
COO at Dynamic Jack
9-2019 - 10-2021
Senior Director of Marketing at Edibles.com
6-2018 - 10-2019
Director, Brand Marketing - Surterra (Coral Reefer) at Parallel

Education

Master of Business Administration - MBA from University of Connecticut

More Information

Social Presence :

Prographics :

Exp : 7 Location : Atlanta, Georgia, United States Job Level : N/A Designation : Founder/Connector/Actively Seeking My Next Marketing Role at Match Marketer
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Insights For Selling To Bill

During A Call Or A Meeting

DO's

  • Talk about yourself and some of your achievements at the start of the conversation
  • Showcase existing customers and use case-studies to grab their attention
  • Give them control of the sales process

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bill is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Bill

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Bill move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Bill take some risk or not?

  • If necessary, they will be ready to take risks.

You And Bill

Personality Compatibility


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