Blake Tatum

Wildcard
DISC Type : sic

Vice President U.S. Sales & Global Training at Medtronic

Boulder, Colorado, United States

Overview

Blake Tatum is the Vice President of U. S. Commercial for Medtronics Acute Care & Monitoring division. With over 18 years in the medical device industry, he leads commercial strategy and is committed to preventing adverse patient events through technology. He holds a BA from the University of Mississippi.

Outside of his professional life, Blake is a family man who lives in Colorado with his wife, Margaret, and their four children. He is deeply invested in his community and advancing clinical excellence through his advisory roles.

He serves on the Board of Directors for the Anesthesia Patient Safety Foundation (APSF), highlighting his commitment to improving patient outcomes.

Personality Overview

Friendly But Slow

Curious But Skeptical

ROI Driven

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Patient Safety
Serves on the Board of Directors for the Anesthesia Patient Safety Foundation (APSF), demonstrating a deep professional and personal commitment to this cause.
Remote Sensing Tech
He has stated that he believes remote sensing technology and the ability to get that data to caregivers is the key to the future of healthcare.
Healthcare Leadership
Focuses on leading commercial strategy and cross-functional growth initiatives to help clinicians predict, respond to, and prevent adverse patient events.

Media Appearances

Blake has no verified media appearances

Work History

1-2021
Vice President U.S. Sales & Global Training at Medtronic
10-2014 - 1-2021
West Zone Vice President at Medtronic
10-2009 - 9-2014
Regional Business Manager at Covidien (Medtronic Minimally Invasive Therapies Group)
11-2006 - 9-2009
Airway Management Specialist at Covidien (Medtronic Minimally Invasive Therapies Group)

Education

1996 - 2001
BA from University of Mississippi

More Information

Social Presence :

Prographics :

Exp : 19 Location : Boulder, Colorado, United States Job Level : Senior Designation : Vice President U.S. Sales & Global Training at Medtronic
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Insights For Selling To Blake

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Ask them questions to understand their needs better while staying affable
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Blake is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Blake

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Blake move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Blake take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Blake

Personality Compatibility


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