Bob Kula

Evaluator
DISC Type : scd

Vice President of Corporate Communication at Kiewit

Omaha, Nebraska, United States

Overview

Bob has no verified overview

Personality Overview

Quality Focused

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Bob has no verified topics they care about

Media Appearances

Bob has no verified media appearances

Work History

12-2010
Vice President of Corporate Communication at Kiewit
10-2004 - 12-2010
Senior Director, Corporate Communication at ConAgra Foods
8-2000 - 10-2004
Senior Manager, Corporate Communication at Solectron Corp. (now part of Flex)
12-1996 - 8-2000
Senior Account Executive at Weber Shandwick

Education

Bachelor's degree from University of Wisconsin-Madison
Kellogg Executive Scholars Program Certificate -- Leadership from Northwestern University - Kellogg School of Management

More Information

Social Presence :

Prographics :

Exp : 29 Location : Omaha, Nebraska, United States Job Level : Senior Designation : Vice President of Corporate Communication at Kiewit
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Insights For Selling To Bob

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Be prepared for comments or questions that are critical of your product or your claims
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bob is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Bob

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Bob move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Bob take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Bob

Personality Compatibility


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