Bobby Lent

Observer
DISC Type : ic

Member Board of Directors and Investor at Mobilize Networks, Inc.

Redwood City, California, United States

Overview

Bobby Lent is the Managing Partner at Hillsven, a $40M seed venture firm he co-founded, focusing on internet, cloud, e-commerce, and mobile startups. An alumnus of UC Berkeley Haas and Harvard Business School, he co-founded Ariba (acquired by SAP) and has led investments in companies like Bleacher Report and Expensify.

Outside of his venture capital work, Bobby is a prominent philanthropist in the Bay Area Jewish community and spends several months a year in Israel. He is dedicated to balancing his career with family and his Jewish faith, engaging in daily Talmud study to stay grounded.

He intentionally maintains a low public profile, preferring to let his firms successful track record, which has generated over $1 billion in market capitalization, speak for itself.

Personality Overview

Curious

Example Seeker

Value Driven

They ask a lot of questions and rely heavily on information and collaterals.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Seed-Stage Investing
As Managing Partner of Hillsven, he focuses on seed capital for Silicon Valley and Israeli startups in the internet, cloud, e-commerce, and mobile sectors.
B2B Marketing
Showcased strong interest through his firm's seed investment in Metadata, a company building an operating system for B2B marketers.
Israeli Startups
His firm, Hillsven, actively invests in Israeli startups, and he personally spends several months a year in Israel connecting with the local tech scene.

Media Appearances

Bobby has no verified media appearances

Work History

1-2015
Member Board of Directors and Investor at Mobilize Networks, Inc.
6-2015
Member Board of Directors and Investor at HoneyBook
Managing General Partner at Hillsven
Partner and Member of Investment Committee at Cyhawk Ventures Ltd.
Board Member and Investor at Expensify

Education

1983 - 1985
MBA from Harvard Business School
1977 - 1979
BS from University of California, Berkeley, Haas School of Business

More Information

Social Presence :

Prographics :

Exp : 10 Location : Redwood City, California, United States Job Level : N/A Designation : Member Board of Directors and Investor at Mobilize Networks, Inc.
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Insights For Selling To Bobby

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Build rapport, it will come handy to handle hard questions later
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bobby is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Bobby

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Bobby move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Bobby take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Bobby

Personality Compatibility


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