Brad Goldstein

Commander
DISC Type : D

Vice President Digital Advertising at ProShares

United States

Overview

Brad has no verified overview

Personality Overview

Very Quick

Decisive

Strong-Willed

They are not focused on building rapport and relationships.  They like to act fast and expect others to do the same. They like to be in a position where they can control the conversation and terms.

Topics They Care About

Brad has no verified topics they care about

Media Appearances

Brad has no verified media appearances

Work History

11-2025
Vice President Digital Advertising at ProShares
10-2024 - 8-2025
Manager, gTech Ads Solutions AMER Food, Beverage, & Restaurants at Google
7-2023 - 10-2024
gCare Manager, AMER Solutions – Finance East at Google
6-2022 - 7-2023
gCare Manager, Display & Video (Promotion) at Google
10-2015 - 6-2022
Senior Programmatic Specialist – Pod Lead / Programmatic Specialist (Promotion) at Google

Education

MBA from Zicklin School of Business
Bachelor of Arts; Dual from University at Buffalo

More Information

Social Presence :

Prographics :

Exp : 19 Location : United States Job Level : Senior Designation : Vice President Digital Advertising at ProShares
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Insights For Selling To Brad

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Objectively showcase the impact that your product creates
  • Speak about competitive differentiation that your product offers

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brad is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Brad

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Brad move?

  • They can take decisions very fast if you manage to convince them.
  • Can Brad take some risk or not?

  • The risks don’t matter much to them.

You And Brad

Personality Compatibility


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