Brad is an executive marketing leader with over 20 years of experience driving growth and digital transformation for iconic brands like Disney, Pepsi, and ResMed. Colleagues describe him as a principled, data-driven, and logical communicator. He holds a BS from San Diego State University and has completed executive education at The Wharton School.
Outside of his professional life, Brad is a father who enjoys surfing and spending time outdoors with his family. His career has also intersected with his interests, having previously led marketing for global action-sports brands.
Unique fact: While at BEMER Group, he achieved over 800% ROI on paid media while simultaneously cutting the total marketing budget in half.
Read the full overview →They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed If they are convinced, they can become very strong champions for your product
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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