Brad Monsbourgh

Energizer
DISC Type : I

Head Of Marketing at Toshiba Australia

Greater Sydney Area, Australia

Overview

A senior business leader with over 20 years of experience in technology brands like Toshiba, HP, and Fuji Xerox across ANZ and Asia Pacific. He holds a Bachelor of Applied Science in Computing from Monash University and has extensive expertise in the sales and marketing mix. Colleagues describe him as passionate and striving for excellence.

He has successfully managed marketing and sales teams across both the Australia/New Zealand and broader Asia-Pacific regions.

Personality Overview

Enthusiastic

Big Picture Person

Informal

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are always positive and upbeat, so take their promises with a pinch of salt. They are friendly, approachable and love to make new connections.

Topics They Care About

Maximizing ROI
His profile emphasizes a focus on maximizing return on investment for effective growth through strategic sales and marketing campaigns.
Small Business Needs
He has shared content related to what small businesses want and how entrepreneurship can lead to greater happiness, showing an interest in this sector.
Business Agility
Demonstrates an interest in how modern applications and technology can help businesses become more agile and responsive.

Media Appearances

Brad has no verified media appearances

Work History

6-2022
Head Of Marketing at Toshiba Australia
12-2020 - 6-2022
Product and Marketing Manager at Toshiba Australia
1-2018 - 4-2020
Marketing Director/ Director of Practice Area Solutions at Central Innovation
1-2017 - 10-2017
General Manager, Marketing at Fuji Xerox
4-2011 - 12-2016
General Manager (Asia Pacific) - business products, retail products and communications at Fuji Xerox

Education

B.App. Sci (Computing) with Distinction from Monash University

More Information

Social Presence :

Prographics :

Exp : 27 Location : Greater Sydney Area, Australia Job Level : Mid-senior Designation : Head Of Marketing at Toshiba Australia
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Insights For Selling To Brad

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Avoid cutting into their flow
  • Avoid overloading them with too much detail
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brad is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Brad

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Brad move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Brad take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Brad

Personality Compatibility


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