Bradley Hayes

Examiner
DISC Type : sc

VP, Advanced TV at Vevo

Greater Chicago Area, United States

Overview

Bradley has no verified overview

Personality Overview

Overcautious

Late Adopter

Tough To Convince

The only way to convince them is by showing them examples and ample proof.  They do not like taking risks at all and go for proven options in the end. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Bradley has no verified topics they care about

Media Appearances

Bradley has no verified media appearances

Work History

9-2022
VP, Advanced TV at Vevo
1-2021 - 8-2022
VP, Sales and Client Partnerships at WarnerMedia at WarnerMedia Ad Sales
2-2015 - 1-2021
Regional Vice President - Midwest Sales at Fullscreen, Inc
1-2014 - 11-2014
VP - Midwest Sales at Shazam
7-2011 - 1-2014
Sales Director - Midwest at Hulu

Education

1996 - 2000
Education details unavailable from University of Notre Dame

More Information

Social Presence :

Prographics :

Exp : 18 Location : Greater Chicago Area, United States Job Level : Senior Designation : VP, Advanced TV at Vevo
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Insights For Selling To Bradley

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bradley is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Bradley

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Bradley move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Bradley take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Bradley

Personality Compatibility


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