Bradley Wheeler

Enigma
DISC Type : cdi

VP of Operations at Portola Paints

Alhambra, California, United States

Overview

Bradley has no verified overview

Personality Overview

Persuasive & Assertive

Challenger

Fast Follower

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

Bradley has no verified topics they care about

Media Appearances

Bradley has no verified media appearances

Work History

2-2022
VP of Operations at Portola Paints
3-2011 - 3-2022
Director - Channel Management at Dunn-Edwards Corporation
7-2009 - 3-2011
Product Manager - Specialty Paints at Dunn-Edwards Corporation
1-2006 - 1-2009
Sr. Product Marketing Manager - Cordless Tools at Makita USA
Product Manager at Rain Bird Corp

Education

1995 - 1997
MBA from Babson F.W. Olin Graduate School of Business
1986 - 1990
BA from Harvard University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Alhambra, California, United States Job Level : Senior Designation : VP of Operations at Portola Paints
URL has been copied!

Insights For Selling To Bradley

During A Call Or A Meeting

DO's

  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."

DONT's

  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bradley is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Bradley

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Bradley move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Bradley take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Bradley

Personality Compatibility


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