Brandan Lickey

Critic
DISC Type : C

Senior Product Marketing Manager at HawkEye 360

Denver, Colorado, United States

Overview

Brandan has no verified overview

Personality Overview

Negotiator

ROI Driven

Precise

They choose to analyze logically and value facts to emotions.  They like to do things independently and don’t look for support from others. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Brandan has no verified topics they care about

Media Appearances

Brandan has no verified media appearances

Work History

5-2020
Senior Product Marketing Manager at HawkEye 360
10-2019 - 3-2020
Product Marketing Specialist at Sestra Systems
7-2017 - 10-2019
Marketing Manager at Blue Ridge Networks
3-2017 - 6-2017
Senior Account Executive at SpeakerBox Communications
10-2015 - 2-2017
Account Executive at SpeakerBox Communications

Education

12-2021 - 1-2022
Education details unavailable from Product Marketing Alliance
2011 - 2015
Bachelor of Science (B.S.) from Radford University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Denver, Colorado, United States Job Level : Middle Designation : Senior Product Marketing Manager at HawkEye 360
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Insights For Selling To Brandan

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Tell them what ROI they can expect
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brandan is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Brandan

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Brandan move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Brandan take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Brandan

Personality Compatibility


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