Branden Hernandez

Questioner
DISC Type : c

Marketing Manager at AAFMAA Mortgage Services LLC (AMS)

Raleigh-Durham-Chapel Hill Area, United States

Overview

Branden has no verified overview

Personality Overview

Price-Sensitive

Cautious & Analytical

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Branden has no verified topics they care about

Media Appearances

Branden has no verified media appearances

Work History

8-2024
Marketing Manager at AAFMAA Mortgage Services LLC (AMS)
12-2023 - 7-2024
Marketing Manager at Fluid Watercraft
1-2022 - 12-2023
Head of Marketing at Century 21 Tenace Realty
6-2019 - 12-2023
Realtor at Century 21 Tenace Realty
6-2018 - 1-2022
Director Of Marketing at Century 21 Tenace Realty

Education

2011 - 2014
Bachelor of Arts (B.A.) from Florida Gulf Coast University
2011 - 2014
Bachelor’s Degree from Florida Gulf Coast University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Raleigh-Durham-Chapel Hill Area, United States Job Level : Middle Designation : Marketing Manager at AAFMAA Mortgage Services LLC (AMS)
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Insights For Selling To Branden

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Branden is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Branden

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Branden move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Branden take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Branden

Personality Compatibility


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