Brandon Maskell in

Brandon Maskell

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Co-Founder at DTC Golf Club
📍 Carlsbad, California, United States

Brandon is a digital transformation leader with over 15 years of experience in eCommerce, digital marketing, and data analysis. He specializes in P&L management, strategic planning, and conversion rate optimization. People who have worked with him describe him as a talented, strategic, and decisive leader with deep industry knowledge. He holds an MSBA from San Diego State University.

Outside of work, Brandon has a lifelong passion for team sports, which has shaped his approach to communication and leadership. He channels this interest professionally by co-founding the DTC Golf Club, an executive networking group for industry leaders that combines business with a shared passion for golf, hosting events at top courses.

Unique fact: In addition to his formal business education, Brandon is a self-taught designer and web developer.

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Experience
19 Years
Current Role
Co-Founder
Job Level
Leadership
Location
Carlsbad, California, United States
Personality Overview

How Brandon shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Brandon cares about

eCommerce Strategy
He founded commerceRev, a consultancy that helps retail brands evolve their digital presence by focusing on conversion, technology, and customer retention.
Conversion Rate Optimization
A core part of his professional identity, he focuses on data-driven experimentation roadmaps using A/B testing and CRO, backed by an Optimizely certification.
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Career

Work history

1-2026
Co-Founder
DTC Golf Club
7-2025
Digital Products & CRO Consultant
Reef
1-2025 - 6-2025
Director, Ecommerce
Reef
1-2025
Founder
commerceRev
7-2022 - 10-2024
Director, Digital Strategy, Ecommerce & Analytics (Reporting to CEO)
Titan Brands
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2007 - 2009
MSBA
San Diego State University
2008 - 2008
MSBA
University of Technology Sydney
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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