Brenna Davis in

Brenna Davis

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SVP of Marketing at ADAY
📍 Boulder, Colorado, United States

Brenna Davis is the SVP of Marketing at ADAY, leveraging a data-science background to drive top-line revenue. Her career spans tech giants like Apple, consumer brands like Kraft Heinzs McCafe, and startups like Birchbox. She holds an MBA from Harvard Business School and a BA from Yale.

Outside of her marketing career, Brenna is an avid athlete, having served as Co-President of the Triathlon Club at Harvard. Her interests also extend to technology, demonstrated by her role as VP of Startups for the Tech Club and her coursework in backend programming.

She uniquely transitioned from a data science and analytics manager into a senior marketing leader for major brands.

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Experience
15 Years
Current Role
SVP of Marketing
Job Level
Leadership
Location
Boulder, Colorado, United States
Personality Overview

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Priorities

Topics Brenna cares about

DTC Brand Growth
Drives revenue for DTC brand ADAY and previously managed Kraft's direct-to-consumer site, Gevalia.com. Her focus is on increasing LTV:CAC ratios and achieving triple-digit growth.
Data-Driven Strategy
Began her career in data science at Birchbox, where she led data-driven strategy for marketing and sales and optimized the US marketing mix model.
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Career

Work history

1-2020
SVP of Marketing
ADAY
2017 - 1-2020
Head of Marketing, McCafe
The Kraft Heinz Company
2016
Product Marketing Summer Intern
Apple
2014 - 2015
Analytics Manager, Data Science
Birchbox
2013 - 2014
E-commerce Associate Manager, Planning & Merchandising
Birchbox
In the press

Media appearances

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Education
2017
Master of Business Administration (MBA)
Harvard Business School
2009
BA
Yale University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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