Brett Magnuson, MBA

Examiner
DISC Type : cs

Chief Investment Officer at Edison Equity Residential

Dallas-Fort Worth Metroplex, United States

Overview

Brett Magnuson is the Chief Investment Officer at Edison Equity Residential, leveraging over 21 years of experience in commercial real estate, risk management, and finance. His background includes underwriting and managing global valuations for GE Capital. He holds both a BBA and an MBA from Dallas Baptist University.


He has extensive international experience from his time at GE Capital, where he led teams across Europe and Asia to manage a global valuations process.

Personality Overview

Late Adopter

Unexpressive

Tough To Convince

They do not like taking risks at all and go for proven options in the end.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Real Estate Investment
As Chief Investment Officer, he is deeply involved in all aspects of real estate finance, equity underwriting, and asset management.
Multi-Family Properties
His current company, Edison Equity Residential, focuses on developing, owning, and operating multi-family properties, including 55+ active adult communities.
Global Valuations
Previously managed GE Capital Real Estate's global valuation process for a portfolio of over 4, 000 assets valued at more than $35 billion.

Media Appearances

Brett has no verified media appearances

Work History

2-2016
Chief Investment Officer at Edison Equity Residential
11-2015 - 4-2017
CFO at VCRNOW
1-2009 - 11-2015
Global Portfolio Valuations Process Leader - Risk at GE Capital Real Estate
6-2006 - 12-2008
North America Equity Underwriter at GE Capital Real Estate
11-2003 - 5-2007
CMBS Senior Associate at GE Capital Real Estate

Education

1995 - 1999
MBA from Dallas Baptist University
1991 - 1995
BBA from Dallas Baptist University

More Information

Social Presence :

Prographics :

Exp : 25 Location : Dallas-Fort Worth Metroplex, United States Job Level : Leadership Designation : Chief Investment Officer at Edison Equity Residential
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Insights For Selling To Brett

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Ask them which other stakeholders would be important for this purchase decision
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't rely on relationship building even if they act pleasantly
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brett is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Brett

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Brett move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Brett take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Brett

Personality Compatibility


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